Content Strategy Week

During the "Content Strategy Week," we will jointly develop a roadmap to create content that resonates with your target audience and gives your brand personality. By the end of the week, you will have an individualized content strategy that not only engages but also converts.

Why Strategy Weeks with Granny & Smith?

Constant distractions, countless meetings and calls?

Unavailable colleagues, your day-to-day business getting in the way or are you overwhelmed with all these lots of emails, messages, phone calls, and a never-ending to-do list?

With today’s multi-project management, people work a lot and hard – often without seeing real progress. This is frustrating and has been getting a major issue particularly in corporates.

We do things differently:

One week, one topic, one team, one tangible result.

Instead of working on the same topic over and over again, for weeks or months, we focus on solving a single task – without any distraction.

For this we use our proven one-week framework.

Not only does that provide tangible results. It also makes work fun again.

Program
overview:

Individual strategy workshop:

Analysis of the current situation: We’ll start with a detailed analysis of your current content landscape and identify strengths, weaknesses as well as new opportunities.
Target group analysis: Define your target group precisely and understand their needs in order to develop relevant content.

Develop your content strategy:

Define content goals: Set clear goals that harmonize with your business objectives.
Topic planning and content types: Decide what topics you want to cover and choose content formats that best suit your target group.
Editorial planning: Develop a detailed editorial plan to determine when to publish what.

Strategic implementation:

Workflow definition: Define the process, including the tools and resources needed to create and manage your content.
Measurement and optimization: Determine which KPIs (Key Performance Indicators) should be used to measure the success of your content and enable continuous improvement.

Final presentation::

Presentation of your content roadmap: At the end of the week, you’ll present your new content-strategy roadmap.
Feedback and adjustments: Receive final feedback to adapt your strategy perfectly to your business.

Your benefits:

Personal advice: Work directly with our content strategy experts.
Customized solutions: Develop a strategy tailored to your brand and market.
Long-term focus: Gain clarity and set a strategic direction that ensures sustainable success.

Who is the Content Strategy Week for?

This intensive week is ideal for marketing teams, content managers and CEOs who want to develop a content strategy tailored to their business.
‍
Are you ready to boost your brand with your new content strategy?
‍
Contact us now for your Content Strategy Week!