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Read transcription text
what customers want...
is often not what...
they are ready to pay for.
but there's also another problem.
budgets for new products are often tight.
what can you do then?
save time and money.
build a product your customers will love...
make your customers test your product...
get real feedback.
iterate and build.
do it fast. don't waste time and money.
if you proceed that way, it is very likely that...
your product will be a success...
and your customers will be like wow...
because you will have created the most awesome product...
with a budget lower than ever before...
sounds quite cool, doesn't it?