Bite sized learning for creatives. Learn concepts from some of the world’s best designers. Subscribe to occasionally receive the top booklets, straight to your inbox.
Read transcription text
WE WILL CONTINUE HAVING LOTS OF MEETING UNTIL...
WE FIND OUT WHY NO WORK IS DONE.
,,LARS, YOU CAN'T CANCEL MEETINGS IF YOU WANT TO ACHIEVE SOMETHING!!"
IS THAT SO?
I DOUBT IT!
WE DON'T DO ANY MEETING IN OUR INNOWEEKS!
,,LARS, YOU MUST BE TOTALLY NUTS!!"
HAVE WE FOUND THE HOLY GRAIL?
WE ARE CONVINCED...
NOBODY NEEDS SO MANY MEETING ANYMORE
AND NOBODY CAN BE 100% PRODUCTIVE THAT WAY
TO BE MORE PRECISE WE DON'T BELIEVE THEY'RE EVEN NECESSARY
,,BUT WHAT CAN WE DO INSTEAD??!"
SHOW ME, DON'T TELL!
PLUS
VOTING
THIS DRIVES THE INNOVATION PROCESS
,,LARS, BUT WE HAVE TO DISCUSS OUR DIFFERENT APPROACHES IN THE TEAM?!!"
WRONG!
WE'VE FOUND OUT THE BEST OUTPUT COMES FROM ACTUALLY SHOWING YOUR IDEAS...
NO MATTER WHAT KIND OF QUALITY YOUR CONTRIBUTION IS...
,,SURE, BUT LARS, I AM NOT A DESIGNER OR A DEVELOPER!!"
YOU DON'T HAVE TO DO IT PERFECTLY!
JUST DO IT!
BUT THERE ARE TWO MORE THINGS THAT ARE VERY IMPORTANT
OPENNESS AND COMMITMENT
THAT MEANS: AM I WILLING TO OPEN UP FOR THE INNOWEEK PROCESS?
AND AM I COMMITTED TO THE COMPANY OR THE PROBLEM THAT WE WANT TO SOLVE?
,,SURE, BUT LARS, I STILL HAVE NO IDEA HOW TO DEVELOP INNOVATION!!"
NO PROBLEM, WE CAN HELP YOU WITH THAT.
THIS IS WHAT WE ARE HEAR FOR;-)
,,OK. I WOULD POSSIBLY GIVE IT A TRY, BUT WHAT IS THE FIRST STEP?!!"
IT'S EASY...
JUST WRITE DOWN WHAT YOU WHAT YOU WANT TO ACHIEVE
BUT NOT FROM YOUR OWN PERSPECTIVE
OR FROM THE MONEY PERSPECTIVE
OR A TECHNICAL REQUIREMENT PAPER
PUT YOURSELF IN THE SHOES OF A FAMOUS MAGAZINE EDITOR
WHO IS WRITNG YOUR SOLUTION IN THE YEAR 2025
GUESS WHAT IT'S ALL ABOUT?
,,I REALLY DON'T KNOW PROBABLY HOW FAST THE COMPANY HAS GROWN?!!"
IMPACT!
WHAT IS IT THAT MAKES PEOPLE'S LIVES BETTER?
IT'S NOT ABOUT YOU OR YOUR COMPANY...
IT'S ABOUT HOW YOU HELP OTHER PEOPLE.
WHAT'S YOUR STORY?