Bite sized learning for creatives. Learn concepts from some of the world’s best designers. Subscribe to occasionally receive the top booklets, straight to your inbox.
Read transcription text
LET'S DICOVER THE SWEET SPOT...
OF YOUR INNOVATION IDEA.
WHAT ABOUT DESIRABILITY...
I.E. PEOPLE CRAVING...
WHAT YOU ARE GOING TO GIVE THEM?
WHAT ABOUT VALIDITY?
IS YOUR BUSINESS STRONG ENOUGH?
WHAT ABOUT FEASABILTY?
HAVE YOU GOT THE TECHNOLOGICAL AND OPERATIONAL MEANS?
AND, LAST BUT NOT LEAST...
WILL YOUR INNOVATION MEET...
INCREASING ECOLOGICAL CHALLENGES?
YES? YES? YES? YES?
CONGRATULATIONS.
YOUR INNOVATION IS VERY LIKELY TO HIT IT OF THE PARK.
NO? DON'T WORRY.
WHERE THERE IS A WILL...
THERE IS A WAY.